Woolworths price today
$4.90
usually $5.80 ↓ 16%
Last checked today
Independent price comparison by ShopHop. You buy from the retailer.
Helga's Wholemeal Plus High Protein Loaf 700g at Woolworths vs Coles
Yes, Woolworths stocks Helga's Wholemeal Plus High Protein Loaf 700g: $4.90 today ($0.70/100g). Also at Coles $5.80. Prices checked 6 Nov.
700g
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Today’s Price22 days tracked
No half-price day in the online prices we have for Woolworths (up to 30 days). How prices are checked
What we noticed
Observed special — price below typical range. Woolworths lists this at $4.90 (was $5.80). Over 89 observed days, the higher reference price held on 53 days; typical price about $5.80. The current price sits below that typical range. How we classify specials
Based on ShopHop’s observed price history. Informational only — not a legal finding. Australian law uses a “reasonable period” test (ACCC v Coles [2026] FCA 598); ShopHop’s day-count tiers are our own analytical method.
Keep comparing
- Same item at ColesMatched product$5.80
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- Helga's Country Grain Bread LoafWoolworths · Other size: 750g$6.70
- Helga's Traditional Wholemeal Mini LoafWoolworths · Lower price · 360g$4.20
- Helga's Soft White Mini LoafWoolworths · Lower price · 335g$4.20
Helga's Wholemeal Plus High Protein Loaf price summary
Cheapest today at Woolworths for $4.90. 90-day low $4.90, high $5.80, now 11% below its 90-day average. This special is 16% below its usual $5.80.
| Store | Price | Unit price |
|---|---|---|
| Woolworths (special) | $4.90 | $0.70/100g |
| Coles | $5.80 | $0.83/100g |
Price history (30-day)
| Date | Price (AUD) | Woolworths | Coles | Aldi |
|---|---|---|---|---|
| 2026-10-07 | 5.80 | 5.80 | — | — |
| 2026-10-08 | 4.90 | 5.80 | 4.90 | — |
| 2026-10-09 | 4.90 | 5.80 | 4.90 | — |
| 2026-10-10 | 4.90 | 5.80 | 4.90 | — |
| 2026-10-11 | 4.90 | 5.80 | 4.90 | — |
| 2026-10-12 | 4.90 | 5.80 | 4.90 | — |
| 2026-10-13 | 4.90 | 5.80 | 4.90 | — |
| 2026-10-14 | 5.80 | 5.80 | 5.80 | — |
| 2026-10-15 | 5.80 | 5.80 | 5.80 | — |
| 2026-10-16 | 5.80 | 5.80 | 5.80 | — |
| 2026-10-17 | 5.80 | 5.80 | 5.80 | — |
| 2026-10-18 | 5.80 | 5.80 | 5.80 | — |
| 2026-10-19 | 5.80 | 5.80 | — | — |
| 2026-10-20 | 5.80 | 5.80 | 5.80 | — |
| 2026-10-21 | 5.80 | 5.80 | 5.80 | — |
| 2026-10-22 | 5.80 | 5.80 | — | — |
| 2026-10-23 | 5.80 | 5.80 | 5.80 | — |
| 2026-10-24 | 5.80 | — | 5.80 | — |
| 2026-10-25 | 5.80 | — | 5.80 | — |
| 2026-10-26 | 5.80 | — | 5.80 | — |
| 2026-10-27 | 5.80 | — | 5.80 | — |
| 2026-10-28 | 5.80 | — | 5.80 | — |
| 2026-10-29 | 5.80 | — | 5.80 | — |
| 2026-10-30 | 5.80 | — | 5.80 | — |
| 2026-10-31 | 5.80 | — | 5.80 | — |
| 2026-11-01 | 5.80 | — | 5.80 | — |
| 2026-11-02 | 4.90 | 4.90 | 5.80 | — |
| 2026-11-03 | 4.90 | 4.90 | 5.80 | — |
| 2026-11-04 | 4.90 | 4.90 | 5.80 | — |
| 2026-11-05 | 4.90 | 4.90 | 5.80 | — |
| 2026-11-06 | 4.90 | 4.90 | 5.80 | — |
Latest in this window: $4.90 · $0.90 below start of window
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Helga's Wholemeal Plus High Protein Loaf is a 700g wholemeal loaf made with wholemeal wheat flour (27%), wheat flour, wheat gluten and soy protein isolate. Contains gluten, soy and wheat. May contain sesame. Store in a cool, dry place out of direct sunlight, or freeze on the day of purchase and enjoy within 4 months.
Ingredients
Water, Wholemeal Wheat Flour (27%), Wheat Flour, Wheat Gluten, Modified Tapioca Starch (1413), Yeast, Soy Protein Isolate, Wheat Fibre, Vinegar, Iodised Salt, Wheat Bran, Canola Oil, Cultured Wheat Flour, Soy Flour, Vegetable Emulsifiers (471, 472e, 481), Vitamins (Thiamin, Folic Acid), Processing Aids (Soy, Wheat)
Allergens
Contains: Gluten, Soy, Wheat
May contain: Sesame
Allergen information comes from the retailer and may be incomplete. Always check the pack before buying.
Storage instructions
Store in a cool dry place, out of direct sunlight. Freezer Friendly For best results, freeze on the day of purchase and enjoy within 4 months. Once thawed, consume within 3 days. Do not refreeze.
Nutrition information
Serving size: 78.0 G · 9.0 serves per pack
| Nutrient | Per serve | Per 100g |
|---|---|---|
| Energy | 686.0 kJ | 880.0 kJ |
| Protein | 10.5 g | 13.4 g |
| Fat (total) | 2.0 g | 2.5 g |
| — Saturated fat | < 0.8g g | 1.0 g |
| Carbohydrate | 22.2 g | 28.4 g |
| — Sugars | 1.5 g | 1.9 g |
| Dietary fibre | 7.6 g | 9.7 g |
| Sodium | 277.0 mg | 355.0 mg |
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