Woolworths price today

$11.20

usually $14.00 ↓ 20%

Last checked yesterday

Independent price comparison by ShopHop. You buy from the retailer.

Poni Erase It Concealer Ivory 6.3mL price at Woolworths

Yes, Woolworths stocks Poni Erase It Concealer Ivory 6.3mL: $11.20 today ($17.78/10ml). Prices checked 6 Nov.

6.3mL
Poni Erase It Concealer Ivory

Where To Buy

Woolworths
$11.20was $14.00
$17.78 per 10mL
Coles

No match found yet

Aldi

No match found yet

Prices are from each retailer’s online store, last checked yesterday. They may not reflect in-store prices. Buttons open the retailer’s own product page; we do not earn a commission on them.

Today’s Price30 days tracked

$11.20
90-day low$7.00Usually$14.0090-day high$14.00

Last at half price on 20 Oct 2026: $7.00 at Woolworths, against a was-price of $14.00. That was an online listing we recorded, not a local shelf price. How prices are checked

What we noticed

Observed special — price below typical range. Woolworths lists this at $11.20 (was $14.00). Over 90 observed days, the higher reference price held on 54 days; typical price about $14.00. The current price sits below that typical range. How we classify specials

Based on ShopHop’s observed price history. Informational only — not a legal finding. Australian law uses a “reasonable period” test (ACCC v Coles [2026] FCA 598); ShopHop’s day-count tiers are our own analytical method.

Keep comparing

Poni Erase It Concealer Ivory price summary

Listed today at Woolworths for $11.20. 90-day low $7.00, high $14.00, now 8% below its 90-day average. This special is 20% below its usual $14.00.

StorePriceUnit price
Woolworths (special)$11.20$17.78/10ml

Price history (30-day)

30-day observed price by date
DatePrice (AUD)WoolworthsColesAldi
2026-10-088.408.40——
2026-10-098.408.40——
2026-10-108.408.40——
2026-10-118.408.40——
2026-10-128.408.40——
2026-10-138.408.40——
2026-10-1414.0014.00——
2026-10-157.007.00——
2026-10-167.007.00——
2026-10-177.007.00——
2026-10-187.007.00——
2026-10-197.007.00——
2026-10-207.007.00——
2026-10-2114.0014.00——
2026-10-2214.0014.00——
2026-10-2314.0014.00——
2026-10-2414.0014.00——
2026-10-2514.0014.00——
2026-10-2614.0014.00——
2026-10-2714.0014.00——
2026-10-2814.0014.00——
2026-10-2914.0014.00——
2026-10-3014.0014.00——
2026-10-3114.0014.00——
2026-11-0114.0014.00——
2026-11-0214.0014.00——
2026-11-0314.0014.00——
2026-11-0411.2011.20——
2026-11-0511.2011.20——
2026-11-0611.2011.20——

Latest in this window: $11.20

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Description

Concealer: the only time we’ll ever turn down cake. Erase It is a super creamy everyday concealer made to brighten dark circles and cover blemishes — if that’s what you’re into. With a light to medium coverage and milky texture, it blends into the skin without creasing or feeling heavy.

PLAY BY YOUR OWN RULES

Colour outside the lines with Erase It Concealer. Carve out brows, prime eyelids, define lip lines or sharpen winged eyeliner, or mix with a dot of Base Game Primer for all-over sheer coverage.

PONI SAYS

Dot onto skin, and blend with a brush or fingertip.

  • Creamy formula

  • Natural, radiant finish

  • Light to medium coverage

  • Doe foot applicator

Creamy formula Natural, radiant finish Light to medium coverage Doe foot applicator

Ingredients

Water (Aqua), Titanium Dioxide (CI 77891), Cyclopentasiloxane, Cyclohexasiloxane, Butylene Glycol, Dicaprylyl Carbonate, Isononyl Isononanoate, Glycerin, Cetyl PEG/PPG-10/1 Dimethicone, Trimethylsiloxysilicate, Iron Oxides (CI 77492), Tocopheryl Acetate, Iron Oxides (CI 77491), Synthetic Wax, Phenoxyethanol, Triethoxycaprylylsilane, Tribehenin, 1,2-Hexanediol, Aluminum Hydroxide, Alumina, Tridecyl Trimellitate, Iron Oxides (CI 77499), Ethylhexylglycerin, Caffeine, Cyclodextrin, Sodium Hyaluronate, Ascorbyl Tetraisopalmitate

Allergens

Allergen information not provided yet.

Storage instructions

Store below 25C away from direct sunlight. Ensure lid is tightly closed when not in use.

Nutrition information

Nutrition information is still being collected for this product.

Prices shown are sourced from publicly visible online listings and may not reflect current in-store prices. Data is refreshed regularly. Learn more about ShopHop and our price data