Coles price today
$5.50
usually $7.00 ↓ 21%
Last checked today
Independent price comparison by ShopHop. You buy from the retailer.
Kellogg's Sultana Bran High Fibre Breakfast Cereal 420g at Coles vs Woolworths
Yes, Coles stocks Kellogg's Sultana Bran High Fibre Breakfast Cereal 420g: $5.50 today ($1.31/100g). Also at Woolworths $3.50. Prices checked 6 Nov.
420g
Where To Buy
No match found yet
Today’s Price28 days tracked
Last at half price on 13 Oct 2026: $3.50 at Coles, against a was-price of $7.00. That was an online listing we recorded, not a local shelf price. How prices are checked
What we noticed
Still building price history — Coles. Still building price history — we have 72 observed days in the last 90 (need denser coverage before classifying this promotion). How we classify specials
Based on ShopHop’s observed price history. Informational only — not a legal finding. Australian law uses a “reasonable period” test (ACCC v Coles [2026] FCA 598); ShopHop’s day-count tiers are our own analytical method.
Keep comparing
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Kellogg's Sultana Bran High Fibre Breakfast Cereal price summary
Cheapest today at Woolworths for $3.50. 90-day low $3.50, high $7.00, now 13% below its 90-day average. This special is 21% below its usual $7.00.
| Store | Price | Unit price |
|---|---|---|
| Woolworths (special) | $3.50 | $0.83/100g |
| Coles (special) | $5.50 | $1.31/100g |
Price history (30-day)
| Date | Price (AUD) | Woolworths | Coles | Aldi |
|---|---|---|---|---|
| 2026-10-07 | 3.50 | 5.50 | 3.50 | — |
| 2026-10-08 | 3.50 | 5.50 | 3.50 | — |
| 2026-10-09 | 5.50 | 5.50 | — | — |
| 2026-10-10 | 3.50 | 5.50 | 3.50 | — |
| 2026-10-11 | 3.50 | 5.50 | 3.50 | — |
| 2026-10-12 | 3.50 | 5.50 | 3.50 | — |
| 2026-10-13 | 3.50 | 5.50 | 3.50 | — |
| 2026-10-14 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-15 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-16 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-17 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-18 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-19 | 7.00 | 7.00 | — | — |
| 2026-10-20 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-21 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-22 | 7.00 | 7.00 | — | — |
| 2026-10-23 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-24 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-25 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-26 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-27 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-28 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-29 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-30 | 7.00 | 7.00 | 7.00 | — |
| 2026-10-31 | 7.00 | 7.00 | 7.00 | — |
| 2026-11-01 | 7.00 | 7.00 | 7.00 | — |
| 2026-11-02 | 7.00 | 7.00 | 7.00 | — |
| 2026-11-03 | 7.00 | 7.00 | 7.00 | — |
| 2026-11-04 | 3.50 | 3.50 | 5.50 | — |
| 2026-11-05 | 3.50 | 3.50 | 5.50 | — |
| 2026-11-06 | 3.50 | 3.50 | 5.50 | — |
Latest in this window: $5.50
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Kellogg's sultana bran breakfast cereal comes in a 420g pack. Whole wheat, sultanas and wheat bran at 26% each are combined with sugar, barley malt extract, salt, minerals and vitamins. Contains barley, gluten and wheat. May contain traces of peanut. Store in normal, dry conditions.
Ingredients
Whole wheat, sultanas (26%), wheat bran (26%), sugar, barley malt extract, salt, minerals (iron, zinc oxide), vitamins (niacin, vitamin B6, riboflavin, folate). (Natural source of magnesium)
Allergens
Contains: Gluten, Wheat, May Contain Peanut
May contain: Peanut
Allergen information comes from the retailer and may be incomplete. Always check the pack before buying.
Storage instructions
Store in normal, dry conditions.
Nutrition information
Nutrition information is still being collected for this product.
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