Primo

What we noticed

Still building price history — Coles. We tracked this product on 90 of the last 90 days. The advertised $6.50 price applied on 0 of those days (ShopHop uses 28 days in-window as a working benchmark for establishment). Current price: $5.50. Typical observed price: $5.50. How we classify specials

Based on ShopHop’s observed price history. Informational only — not a legal finding. Australian law uses a “reasonable period” test (ACCC v Coles [2026] FCA 598); ShopHop’s day-count tiers are our own analytical method.