Coles price today
$11.00
Last checked today
Independent price comparison by ShopHop. You buy from the retailer.
Birds Eye Air Baked Southern Blue Whiting 380g price at Coles
Yes, Coles stocks Birds Eye Air Baked Southern Blue Whiting 380g: $11.00 today ($28.95/kg). Prices checked 7 Nov.
380g
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Today’s Price26 days tracked
Last at half price on 27 Oct 2026: $5.50 at Coles, against a was-price of $11.00. That was an online listing we recorded, not a local shelf price. How prices are checked
What we noticed
Still building price history — Coles. Still building price history — we have 69 observed days in the last 90 (need denser coverage before classifying this promotion). How we classify specials
Based on ShopHop’s observed price history. Informational only — not a legal finding. Australian law uses a “reasonable period” test (ACCC v Coles [2026] FCA 598); ShopHop’s day-count tiers are our own analytical method.
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Birds Eye Air Baked Southern Blue Whiting price summary
Listed today at Coles for $11.00. 90-day low $5.50, high $11.00, now 8% above its 90-day average.
| Store | Price | Unit price |
|---|---|---|
| Coles | $11.00 | $28.95/kg |
Price history (30-day)
| Date | Price (AUD) | Woolworths | Coles | Aldi |
|---|---|---|---|---|
| 2026-10-10 | 11.00 | — | 11.00 | — |
| 2026-10-11 | 11.00 | — | 11.00 | — |
| 2026-10-13 | 11.00 | — | 11.00 | — |
| 2026-10-14 | 11.00 | — | 11.00 | — |
| 2026-10-15 | 11.00 | — | 11.00 | — |
| 2026-10-16 | 11.00 | — | 11.00 | — |
| 2026-10-17 | 11.00 | — | 11.00 | — |
| 2026-10-18 | 11.00 | — | 11.00 | — |
| 2026-10-20 | 11.00 | — | 11.00 | — |
| 2026-10-21 | 5.50 | — | 5.50 | — |
| 2026-10-23 | 5.50 | — | 5.50 | — |
| 2026-10-24 | 5.50 | — | 5.50 | — |
| 2026-10-25 | 5.50 | — | 5.50 | — |
| 2026-10-26 | 5.50 | — | 5.50 | — |
| 2026-10-27 | 5.50 | — | 5.50 | — |
| 2026-10-28 | 11.00 | — | 11.00 | — |
| 2026-10-29 | 11.00 | — | 11.00 | — |
| 2026-10-30 | 11.00 | — | 11.00 | — |
| 2026-10-31 | 11.00 | — | 11.00 | — |
| 2026-11-01 | 11.00 | — | 11.00 | — |
| 2026-11-02 | 11.00 | — | 11.00 | — |
| 2026-11-03 | 11.00 | — | 11.00 | — |
| 2026-11-04 | 11.00 | — | 11.00 | — |
| 2026-11-05 | 11.00 | — | 11.00 | — |
| 2026-11-06 | 11.00 | — | 11.00 | — |
| 2026-11-07 | 11.00 | — | 11.00 | — |
Latest in this window: $11.00
Free account unlocks 90 days
See 90-day trends and cross-store records. Lists and price-drop alerts included.
Create free account →Availability history
- Coles: out of stock on 13 July 2026
- Coles: out of stock 23 Aug 2026 – 9 Sept 2026
- Coles: out of stock 26 Sept 2026 – 27 Sept 2026
- Coles: out of stock on 5 Oct 2026
- Coles: out of stock on 15 Oct 2026
- Coles: out of stock on 24 Oct 2026
- Coles: out of stock on 29 Oct 2026
- Coles: out of stock 31 Oct 2026 – 3 Nov 2026
Description
Air Baked Southern Blue Whiting from Birds Eye is a 380g pack of whiting fillets (56%) under a crumb coating (41%), with canola oil (3%). The pack contains fish, gluten and wheat. Malt extract from barley appears in the coating. Check the pack for allergens. Keep frozen at or below -18°C.
Ingredients
Southern blue whiting fillets (*fish*) (56%), crumb coating (41%) (*wheat* flour, water, *wheat* gluten, rice flour, *oat* fibre, maize starch, salt, dextrose, yeast, black pepper, burnt sugar, garlic powder, onion powder, colour (paprika oleoresin), malt extract (*barley*)), canola oil (3%).
Allergens
Contains: Fish, Gluten, Wheat
Allergen information comes from the retailer and may be incomplete. Always check the pack before buying.
Storage instructions
Keep frozen. Store at or below minus 18°C.
Nutrition information
Nutrition information is still being collected for this product.
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