Coles price today
$7.00
Last checked today
Independent price comparison by ShopHop. You buy from the retailer.
Colgate Optic White Toothpaste Natural Enzymes 100g price at Coles
Yes, Coles stocks Colgate Optic White Toothpaste Natural Enzymes 100g: $7.00 today ($7.00/100g). Prices checked 6 Nov.
100g
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Today’s Price25 days tracked
Last at half price on 27 Oct 2026: $5.00 at Coles, against a was-price of $10.00. That was an online listing we recorded, not a local shelf price. How prices are checked
What we noticed
Observed special — price below typical range. Coles lists this at $7.00 (was $10.00). Over 84 observed days, the higher reference price held on 47 days; typical price about $10.00. The current price sits below that typical range. How we classify specials
Based on ShopHop’s observed price history. Informational only — not a legal finding. Australian law uses a “reasonable period” test (ACCC v Coles [2026] FCA 598); ShopHop’s day-count tiers are our own analytical method.
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Colgate Optic White Toothpaste Natural Enzymes price summary
Listed today at Coles for $7.00. 90-day low $5.00, high $10.00, now 10% below its 90-day average.
| Store | Price | Unit price |
|---|---|---|
| Coles (special) | $7.00 | $7.00/100g |
Price history (30-day)
| Date | Price (AUD) | Woolworths | Coles | Aldi |
|---|---|---|---|---|
| 2026-10-08 | 7.00 | — | 7.00 | — |
| 2026-10-10 | 7.00 | — | 7.00 | — |
| 2026-10-11 | 7.00 | — | 7.00 | — |
| 2026-10-12 | 7.00 | — | 7.00 | — |
| 2026-10-13 | 7.00 | — | 7.00 | — |
| 2026-10-14 | 10.00 | — | 10.00 | — |
| 2026-10-15 | 10.00 | — | 10.00 | — |
| 2026-10-16 | 10.00 | — | 10.00 | — |
| 2026-10-17 | 10.00 | — | 10.00 | — |
| 2026-10-19 | 10.00 | — | 10.00 | — |
| 2026-10-20 | 10.00 | — | 10.00 | — |
| 2026-10-23 | 5.00 | — | 5.00 | — |
| 2026-10-24 | 5.00 | — | 5.00 | — |
| 2026-10-25 | 5.00 | — | 5.00 | — |
| 2026-10-26 | 5.00 | — | 5.00 | — |
| 2026-10-27 | 5.00 | — | 5.00 | — |
| 2026-10-28 | 10.00 | — | 10.00 | — |
| 2026-10-29 | 10.00 | — | 10.00 | — |
| 2026-10-30 | 10.00 | — | 10.00 | — |
| 2026-10-31 | 10.00 | — | 10.00 | — |
| 2026-11-02 | 10.00 | — | 10.00 | — |
| 2026-11-03 | 10.00 | — | 10.00 | — |
| 2026-11-04 | 7.00 | — | 7.00 | — |
| 2026-11-05 | 7.00 | — | 7.00 | — |
| 2026-11-06 | 7.00 | — | 7.00 | — |
Latest in this window: $7.00
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Ingredients
Water, Sorbitol, Hydrated Silica, PEG-12, Flavour, Sodium Lauryl Sulfate, Cellulose Gum, Potassium Hydroxide, Tetrasodium Pyrophosphate, Cocamidopropyl Betaine, Phosphoric Acid, Benzyl Alcohol, Sodium Saccharin, Xanthan Gum, Sodium Fluoride, Phytic Acid, Sodium Hydroxide, Mica, Papain, CI 77891, Dextranase, CI 16035.
Allergens
Allergen information not provided yet.
Storage instructions
Store below 30C.
Directions
Directions for use: - Brush thoroughly at least twice a day, or as directed by your dental professional. - Do not swallow. Rinse with a small amount of water. - Do not use for children 6 years of age or less. - Keep out of reach of children.
Nutrition information
Nutrition information is still being collected for this product.
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