Woolworths price today

$17.50

usually $25.00 ↓ 30%

Last checked today

Independent price comparison by ShopHop. You buy from the retailer.

True Blue Freeze Dry Raw Coated Dry Dog Food Grain Free With Beef 2.5kg price at Woolworths

Yes, Woolworths stocks True Blue Freeze Dry Raw Coated Dry Dog Food Grain Free With Beef 2.5kg: $17.50 today ($0.70/100g). Prices checked 6 Nov.

2.5kg
True Blue Freeze Dry Raw Coated Dry Dog Food Grain Free With Beef

Where To Buy

Woolworths
$17.50was $25.00
$0.70 per 100g
Coles

No match found yet

Aldi

No match found yet

Prices are from each retailer’s online store, last checked today. They may not reflect in-store prices. Buttons open the retailer’s own product page; we do not earn a commission on them.

Today’s Price28 days tracked

$17.50
90-day low$12.50Usually$25.0090-day high$25.00

No half-price day in the online prices we have for Woolworths (up to 30 days). How prices are checked

What we noticed

Still building price history — Woolworths. Still building price history — we have 80 observed days in the last 90 (need denser coverage before classifying this promotion). How we classify specials

Based on ShopHop’s observed price history. Informational only — not a legal finding. Australian law uses a “reasonable period” test (ACCC v Coles [2026] FCA 598); ShopHop’s day-count tiers are our own analytical method.

Keep comparing

True Blue Freeze Dry Raw Coated Dry Dog Food Grain Free With Beef price summary

Listed today at Woolworths for $17.50. 90-day low $12.50, high $25.00, now 20% below its 90-day average. This special is 30% below its usual $25.00.

StorePriceUnit price
Woolworths (special)$17.50$0.70/100g

Price history (30-day)

30-day observed price by date
DatePrice (AUD)WoolworthsColesAldi
2026-10-1017.5017.50——
2026-10-1117.5017.50——
2026-10-1217.5017.50——
2026-10-1317.5017.50——
2026-10-1425.0025.00——
2026-10-1525.0025.00——
2026-10-1625.0025.00——
2026-10-1725.0025.00——
2026-10-1825.0025.00——
2026-10-1925.0025.00——
2026-10-2025.0025.00——
2026-10-2115.0015.00——
2026-10-2215.0015.00——
2026-10-2315.0015.00——
2026-10-2415.0015.00——
2026-10-2515.0015.00——
2026-10-2615.0015.00——
2026-10-2715.0015.00——
2026-10-2825.0025.00——
2026-10-2925.0025.00——
2026-10-3025.0025.00——
2026-10-3125.0025.00——
2026-11-0125.0025.00——
2026-11-0225.0025.00——
2026-11-0325.0025.00——
2026-11-0417.5017.50——
2026-11-0517.5017.50——
2026-11-0617.5017.50——

Latest in this window: $17.50

Free account unlocks 90 days

See 90-day trends and cross-store records. Lists and price-drop alerts included.

Create free account →

Description

We are 100% Australian Family owned and proudly produce in country NSW. TRUE BLUE™ represents an unwavering commitment to quality, care and Australian-made excellence.

Our Grain Free recipe is formulated to meet the nutritional needs of dogs at every life stage, from puppies to adults, mature and even gestating and lactating female dogs.

This approach mirrors the feeding behaviour of dogs in nature, where the nutritional needs of the whole pack are met by the same food sources.

  • Australian Meat and Animal Derivatives (equiv. of 69%) are the first ingredients as they are instinctively preferred
  • Contains Zinc, Omega 3 and 6 Fatty Acids for healthy skin and a shiny coat
  • Contains DHA and Choline which have been shown to improve brain development
  • Contains Glucosamine and Chondroitin to support healthy joints
  • Contains Algimun® and Prebiotics to help improve gut microbiome and stool quality
  • Freeze dried raw coated for enhanced taste and improved pet enjoyment
  • With Natural Antioxidants to help promote and support immune health
  • A Grain Free formula using a mix of seasonal vegetables that may benefit pets with sensitivities
  • 27% Protein to build and repair body tissue, muscle and hair in growing puppies and adult dogs
  • 17% Fat is the main source of energy for growth and adult maintenance
  • TRUE BLUE™ Beef Grain Free is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages.

Ingredients

Australian Meat and Animal Derivatives from Beef (equiv. of 32%) and Chicken (Meat, Organs, Bones, Fat, Broth), Vegetables (Peas, Lentils, Beans, Sweet Potato), Prebiotics (Beet Pulp, Chicory Root), Freeze Dried Raw Beef, Fruits (Apple, Blueberries, Cranberries), Amino Acids (Taurine, Methionine), Salt, Vitamins and Minerals, Choline Chloride, DHA Gold, Algimun®, Glucosamine, Chondroitin, Natural Antioxidants.

Allergens

Allergen information not provided yet.

Storage instructions

Please store in a cool dry place out of direct sunlight and dispose of packaging responsibly.

Nutrition information

Nutrition information is still being collected for this product.

Prices shown are sourced from publicly visible online listings and may not reflect current in-store prices. Data is refreshed regularly. Learn more about ShopHop and our price data