Coles price today
$3.00
usually $4.00 ↓ 25%
Last checked yesterday
Independent price comparison by ShopHop. You buy from the retailer.
Ben's Original Special Fried Rice Pouch 250g at Coles vs Woolworths
Yes, Coles stocks Ben's Original Special Fried Rice Pouch 250g: $3.00 today ($1.20/100g). Also at Woolworths $4.00. Prices checked 5 Nov.
250g
Where To Buy
No match found yet
Today’s Price28 days tracked
Last at half price on 13 Oct 2026: $2.00 at Coles, against a was-price of $4.00. That was an online listing we recorded, not a local shelf price. How prices are checked
What we noticed
Recurring promotion pattern in recent history. This promotion has appeared in a repeating up-and-down pattern over the last 90 days. Current listed price: $3.00; reference $4.00. Typical observed price: $3.00. Dates and prices are on the chart below. How we classify specials
Based on ShopHop’s observed price history. Informational only — not a legal finding. Australian law uses a “reasonable period” test (ACCC v Coles [2026] FCA 598); ShopHop’s day-count tiers are our own analytical method.
Keep comparing
Ben's Original Special Fried Rice Pouch price summary
Cheapest today at Coles for $3.00. 90-day low $2.00, high $4.00, now 18% below its 90-day average. This special is 25% below its usual $4.00.
| Store | Price | Unit price |
|---|---|---|
| Coles (special) | $3.00 | $1.20/100g |
| Woolworths | $4.00 | $1.60/100g |
Price history (30-day)
| Date | Price (AUD) | Woolworths | Coles | Aldi |
|---|---|---|---|---|
| 2026-10-07 | 2.00 | 4.00 | 2.00 | — |
| 2026-10-08 | 2.00 | 4.00 | 2.00 | — |
| 2026-10-09 | 4.00 | 4.00 | — | — |
| 2026-10-10 | 2.00 | 4.00 | 2.00 | — |
| 2026-10-11 | 2.00 | 4.00 | 2.00 | — |
| 2026-10-12 | 2.00 | 4.00 | 2.00 | — |
| 2026-10-13 | 2.00 | 4.00 | 2.00 | — |
| 2026-10-14 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-15 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-16 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-17 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-18 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-19 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-20 | 4.00 | 4.00 | — | — |
| 2026-10-21 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-22 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-23 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-24 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-25 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-26 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-27 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-28 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-29 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-30 | 4.00 | 4.00 | 4.00 | — |
| 2026-10-31 | 4.00 | 4.00 | 4.00 | — |
| 2026-11-01 | 4.00 | 4.00 | 4.00 | — |
| 2026-11-02 | 4.00 | 4.00 | 4.00 | — |
| 2026-11-03 | 4.00 | 4.00 | 4.00 | — |
| 2026-11-04 | 3.00 | 4.00 | 3.00 | — |
| 2026-11-05 | 3.00 | 4.00 | 3.00 | — |
Latest in this window: $3.00
Free account unlocks 90 days
See 90-day trends and cross-store records. Lists and price-drop alerts included.
Create free account →Description
The 250g Ben's Original Special Fried Rice Pouch is steamed long grain rice at 76%, plus capsicum (6%), processed chicken (3%), scrambled egg (2.5%), soy sauce and sesame oil. Contains egg, gluten, milk, sesame, soy, sulphites and wheat. May contain traces of peanut. Store in a cool, dry place. Refrigerate any unused portion after opening and use within 3 days.
Ingredients
Steamed Long Grain Rice 76%, Capsicum 6%, Onion, Processed Chicken (Soy, Sulphites) 3%, Garlic, Scrambled Egg (Egg, Milk) 2.5%, Soy Sauce (Soy, Wheat), Vegetable Oil, Ginger Puree (Soy), Sesame Oil, Sugar, Salt, Chives, Pepper, Processing Aid (contains Soy).
Allergens
Contains: Egg, Gluten, Milk, Sesame, Soy, Sulphites, Wheat, May Contain Peanut
May contain: Peanut
Allergen information comes from the retailer and may be incomplete. Always check the pack before buying.
Storage instructions
Store in a cool, dry place, away from direct sunlight. After opening, refrigerate unused portion, and use within 3 days.
Directions
How to Prepare In a microwave... Squeeze pouch to separate the rice. Tear a 2 cm opening to vent. Heat for 90 secs at 1000 W.* *For different powered microwaves, adjust heating time to manufacturer's instructions. In a pan... Add 30 mL (2 tbsp) of water and contents of the pouch and heat. Stir rice until heated through. Serve immediately. In a stir-fry pan... Squeeze the pouch to separate the rice. Add contents of the pouch. Heat for 2 minutes. Serves 2
Nutrition information
Nutrition information is still being collected for this product.
Similar products

Ben's Original Thai Red Curry Flavoured Rice
$4.00

Ben's Original Basmati Rice
$3.40

Ben's Original Peri Inspired Rice Pouch
$4.00

Ben's Original Indian Style Spiced Microwave Rice Pouch
$4.00

Ben's Original Golden Vegetable Microwave Rice Pouch
$4.00

Ben's Original Lunch Bowl Moroccan Style Bean & Lentil
$4.00

Ben's Original Coconut Chilli & Lemongrass Microwave Rice Pouch
$4.00

Ben's Original Jasmine Rice
$3.40

Ben's Original Asian Chicken Rice
$4.00

Ben's Original American BBQ Style Rice
$4.00

Ben's Original Lunch Bowl Italian Style Sundried Tomato
$4.00

Ben's Original Brown Red & Wild Rice Medley Microwave Pouch
$3.40